Privacy Policy
Last updated August 27, 2026
What we collect, why we use it, where it goes, and the control you have over it.
1. Who We Are
Aicademy is a learning platform for creating lessons, quizzes, flashcards, notes, learning paths and AI-supported study sessions. It is run by Diba Malikzadeh, a sole trader based in the United Kingdom. In this policy, "we", "us" and "Aicademy" mean that business.
We are the data controller for the information described here. That means we decide what is collected and why, and we are responsible for looking after it.
You can reach us about anything on this page at privacy@useaicademy.com.
This policy explains our side of things. For the rules that apply when you use the platform, see our Terms of Service.
2. What We Collect
2.1 Account and profile
- Your name and email address
- How you sign in — email and password, Google, or Microsoft
- A hashed version of your password, if you use one. We never store the password itself.
- Anything you add to your profile: username, display name, bio, avatar
2.2 Your study content and progress
- Topics, lessons, slides, quizzes, flashcards, decks, notes, tags and learning paths
- Progress, scores, saved items, streaks, badges and review history
- Your AI personalisation settings — tone, explanation style, learning goal, learning aids, and any study notes you write for Aica to follow
Please keep those personalisation notes about how you like to learn, rather than about your health or anything else personal. They are stored on your account and sent to the AI service with every request.
2.3 What you send to Aica and our other AI features
- Your prompts, tutor messages and edits
- The lesson, slide, quiz or note your request relates to, so the answer makes sense in context
- What comes back — tutor replies and generated study material
Your tutor conversations are saved to your account so you can pick them up again. They are not visible to other users. Section 4 explains how AI processing works and who is involved.
2.4 Files you upload
You can upload a PDF, Word document, text file or Markdown file to turn into study material. When you do, we read the text out of it and save that text, along with the file name, to your account. The original file itself is not kept.
So the practical position is this: the document is gone, but what it said is stored until you delete it or delete your account. Please only upload study material — not documents containing personal information about other people, school records, or anything confidential. If you do, we may remove it.
Images you add to notes, profile avatars and content covers are stored through Cloudinary. When you delete the content they belong to, they are queued for removal.
2.5 Plan and billing
- Your plan, subscription status, billing interval, renewal or end date, and whether a cancellation is scheduled
- The Stripe customer and subscription identifiers linked to your account
- Payment status, invoice and failed-payment events, and the limited transaction details Stripe sends back
Payments are handled entirely by Stripe. We never see or store your card number, CVC or full payment details.
2.6 Technical information
Some information reaches us automatically whenever you use the site: your IP address, your browser and device type, and which pages you opened.
We use your IP address to limit how often sensitive account actions — password changes, email changes, account deletion — can be attempted, which is how we stop them being abused. That happens in memory as the request is handled. We do not write your IP address to our database. Our hosting and analytics providers process it as part of running and measuring the service, as described in sections 6 to 8.
3. Why We Use It, and Our Legal Basis
UK data protection law says we need a specific, stated reason — a lawful basis — for every use of your personal information. Here is ours, in plain terms.
| What we do | Information used | Legal basis |
|---|---|---|
| Creating and running your account | Name, email, sign-in method, password hash | Contract — We cannot give you an account without it. |
| Lessons, quizzes, flashcards, notes and paths | The content you create and your progress through it | Contract — This is the service you signed up for. |
| Generating AI content and tutor replies | Your prompts and the lesson or note they relate to | Contract |
| Writing material in the style you asked for | Your AI personalisation settings | Contract |
| Sharing and publishing what you make | Visibility settings, collaborator lists, follows, notifications | Contract — Only where you turn these features on. |
| Showing you a default profile picture | Username and IP address, sent to DiceBear | Legitimate interests — Giving every account a picture without asking you for one. Upload your own and we stop calling it. |
| Taking payment and managing Pro | Plan status, Stripe identifiers, payment events | Contract, and legal obligation — Tax law requires us to keep billing records. |
| Service emails — verification, password reset, billing | Name and email | Contract — These are part of running your account and cannot be switched off. |
| Review reminder emails | Name, email, and what you have due | Legitimate interests — Telling you about revision you set up yourself. You can turn these off in Settings. |
| Product update emails | Name and email | Legitimate interests — Occasional news about new features, for a service you use. You can turn these off in Settings, or from any of the emails. |
| Keeping the service secure and preventing abuse | Account activity and technical information | Legitimate interests — Protecting users and keeping the platform reliable. |
| Understanding how Aicademy is used so we can improve it | Usage and analytics data, including sampled session recordings | Legitimate interests — Improving a product you rely on. Section 8 explains what this covers. |
| Dealing with legal obligations, disputes and claims | Your account details, the content in question, and our records of what happened | Legal obligation, legitimate interests |
Where we rely on legitimate interests, we have weighed what we want to do against what it means for you, and we think it is reasonable and in keeping with what you would expect. You can disagree — see section 10 for how to object.
None of this is information you are legally obliged to give us. But we cannot create an account without a name and an email address, and Aica cannot answer a question you have not asked.
We do not make decisions about you that produce legal effects, or anything similarly significant, using automated processing alone. Aicademy generates and personalises study material; it does not decide anything of consequence about you as a person.
We do build a picture of how you use Aicademy — which features, how often, where you get stuck — so we can see what is working. We use it to improve the product, and for nothing else.
4. How AI Processing Works
Aicademy's AI features run on Azure OpenAI, Microsoft's enterprise AI service. This is a different product from the consumer ChatGPT service, with different data handling terms.
Our Azure resource is located in Microsoft's Sweden Central data centre, and anything stored at rest stays in that region. The processing itself — the moment your prompt is turned into a response — takes place within Microsoft's EU data zone, which means it may happen in Sweden or in another EU country, depending on where there is capacity.
According to Microsoft's published Azure OpenAI documentation, prompts and responses are not used to train or improve foundation models and are not shared with OpenAI, the company. We have not given Microsoft permission to use your content for anything of that kind.
Microsoft also runs automated abuse monitoring across the service. If content is flagged as potentially breaking Microsoft's rules, it may be stored separately and checked — usually automatically, and in some cases by authorised Microsoft staff. Because our resource sits in the European Economic Area, any staff who review it are located there too. This is Microsoft's process rather than ours, and it is on by default for services like Aicademy.
Aica is instructed not to repeat back personal information about real people, and to ask you to rephrase without it. But anything you send is still processed to produce a reply, so please do not put personal details about yourself or anyone else into prompts, uploads or study content.
5. When Your Content Is Visible to Others
Everything you make is private by default. It becomes visible to other people only when you choose to share or publish it. When you use those features we store the follow relationships, collaborator lists and notifications that make them work, the visibility setting you picked, and whether you want your name and profile shown alongside the content.
If you publish something publicly, it can be seen by anyone — including people without an Aicademy account — and may be picked up and indexed by search engines. Unpublishing removes it from Aicademy, but copies may survive in search engine caches or with people who already saved it.
If you are under 18, please talk to a parent or guardian before publishing anything publicly.
6. Who Else Is Involved
We do not sell your personal information, and we never use it for advertising.
We do rely on other companies to run Aicademy. These ones work only on our instructions, under a data processing agreement:
- Supabase — our database. Your account, lessons, quizzes, notes, tutor history and progress all live here, along with your sign-in sessions.
- Microsoft Azure OpenAI — AI generation and tutor replies
- Vercel — hosting the site, and basic page analytics
- Cloudinary — note images, avatars and cover images
- Resend — sending our emails
- PostHog — product analytics, covered in section 8
Three others are not working purely to our instructions. They decide some things for themselves, under their own privacy policies:
- Stripe handles payments and subscription billing, and makes its own decisions about fraud checks and record-keeping. See Stripe's Privacy Policy.
- Google and Microsoft run the sign-in itself if you choose that route, and tell us your name and email address so we can create your account.
- DiceBear generates default profile pictures. It is run by Florian Körner in Germany, and your browser fetches the image directly — so DiceBear sees your IP address and the username used to make it, and decides for itself what it does with that. Upload your own picture and we stop calling it.
Beyond that, we share information only where we need to comply with the law, respond to a valid legal request, enforce our terms, or protect users, the platform or the public.
7. Where Your Data Is Processed
Your information does not all sit in one place:
- Your account and everything you create is stored in London, in the UK
- AI processing happens in the EU, with anything stored at rest kept in Sweden
- Product analytics is processed in the EU, and default avatars are generated in Germany
- Hosting, media storage, email delivery, payments and Google Sign-In are provided by US-based companies. Microsoft Sign-In runs on Microsoft's global identity infrastructure.
Several of these companies are American even where they keep your data in the UK or the EU, and their staff can reach it to support and maintain the service. That counts as your information leaving the UK, so it is covered by the safeguards below.
Where information leaves the UK, it is protected by the International Data Transfer Addendum approved by the UK Information Commissioner, which forms part of our agreement with each of those providers. Transfers to the European Economic Area are covered by the UK's own adequacy regulations. You can ask us for a copy of any of this at privacy@useaicademy.com.
9. How Long We Keep Things
- Your account, content, tutor history and personalisation — until you delete them, or until you delete your account
- Text taken from uploaded documents — the same: until you delete it or your account
- Session recordings — 30 days
- Analytics events — kept for the retention period set on our PostHog plan, then deleted automatically
- Content flagged by Microsoft's abuse monitoring — held on Microsoft's systems, not ours. Microsoft does not publish how long for.
- Billing and subscription records — for around six years after the tax year they relate to, because HMRC requires it
- Images tied to deleted content — queued for removal when the content goes
You can delete your account yourself from Settings. That removes your profile, study content, tutor conversations, progress, uploaded document text, media and sign-in records from our database in one operation.
Three things sit outside that. Anything you published publicly may survive in search engine caches or with people who already saved it. Our analytics provider still holds the usage data recorded before you left, though any session recording ages out after 30 days — email us and we will delete that too. And Stripe keeps the payment records we are legally required to keep.
Beyond those, we may keep a small amount of information longer where the law requires it, or where we genuinely need it to prevent fraud or defend a legal claim.
10. Your Rights
Under UK data protection law you have the following rights over your personal information. They are yours regardless of whether you pay us anything.
- Access — ask what we hold about you and get a copy
- Correction — have anything inaccurate fixed
- Deletion — ask us to erase your information
- Restriction — ask us to pause what we do with it while something is being sorted out
- Objection — object to anything we do on the basis of legitimate interests. If you object to marketing, we stop, no questions asked.
- Portability — get the information you gave us in a machine-readable form, or have it sent to another provider
- Withdrawing consent — where we ever rely on your consent, you can take it back at any time, and that does not affect anything done beforehand
Some of this you can do yourself in the app: edit your profile and email, change your password, turn product update emails and review reminder emails on or off, choose whether content is private, shared or published, and delete your account.
For anything else, email privacy@useaicademy.com. We may need to check who you are first, so that we are not handing your information to someone else. We will respond within one month; if a request is genuinely complicated we may need up to two months, and we will tell you within the first month if so.
This is free. The only exception is a request that is repeated or excessive, where the law lets us charge a reasonable fee or decline — and we would tell you before doing either.
10.1 If you think we have got something wrong
You have the right to complain directly to us, and we would rather you did that first — it is usually the fastest way to fix something. Email privacy@useaicademy.com and tell us what the problem is. We will acknowledge it within 30 days, look into it properly, and tell you what we have decided.
You do not have to come to us first, and you can go to the regulator whether or not you do. In the UK that is the Information Commissioner's Office, at ico.org.uk or 0303 123 1113. You can also take the matter to court.
11. Under 18s
Aicademy covers GCSE and A-level subjects, so we expect a good number of our users to be between 13 and 17. We design the service on that basis rather than treating it as an edge case.
You must be at least 13 to create an account. We do not knowingly collect information from children under 13. If you think a child under 13 has an account, tell us and we will look into it and act.
What that means in practice for users under 18:
- We do not build advertising profiles, and we do not sell personal information — to anyone, at any age
- We do not use analytics for advertising, and we do not use AI to analyse session recordings
- Everything you make is private until you decide otherwise
- We try to keep what we collect to what the service actually needs to work, and we treat what you write to Aica as yours
We take the best interests of younger users seriously when we design features, as the Information Commissioner's code for children expects. Where a decision affects how much information we collect from you, we would rather collect less.
If you are a parent or guardian and want to talk to us about your child's account, email privacy@useaicademy.com.
12. Security
We protect your information with encrypted connections, hashed passwords and rate limits on sensitive account actions. Aicademy is run by one person, and no one else has access to the database.
No service can promise perfect security, so use a strong password and do not upload personal information you do not need to. If something does go wrong and it puts your rights at risk, we will tell the Information Commissioner's Office as soon as we can, and within 72 hours of finding out. If the risk to you is high, we will tell you as well.
13. Changes to This Policy
We will update this policy as Aicademy changes. The date at the top always tells you when it last moved. If a change genuinely affects you — new kinds of information, a new reason for using it, a new company involved — we will give you notice in the product or by email rather than quietly editing the page.
14. Contact
For anything about this policy, your information, or a request about your rights:
Email: privacy@useaicademy.com
Run by: Diba Malikzadeh, sole trader, United Kingdom
For a plain-English breakdown of the AI service we use, where data is stored and which third parties are involved, see AI and data. For the rules that apply when you use the platform, see our Terms of Service.